T: +49 211 9659-354 +49 211 9659-354
Consumer, Retail, Telecommunication & IT
Mrs. Birgit Rügert is a member of the business management at Kienbaum Communications and operates as a director in the business segment Brand and Corporate Communications.
Mrs. Rügert has many years of experience in the communication consultancy of national and international companies as well as in public organizations and associations.
Birgit Rügert is an expert in the strategic development and implementation of cross-media communication campaigns and has already successfully implemented numerous projects for well-known clients from the economy and the public service. Her focus is on the development of holistic, integrated campaigns, which perfectly connect PR, marketing and social media instruments and generate a sustainable success.
The analysis of the current network culture’s development and the conception of effective communication strategies are an essential advisory focus by Mrs. Rügert. They connect the rules of the digital world and social media platforms with the communication requirements of companies and brands.
Furthermore, Mrs. Rügert is specialized in the field of international communication. She has already led numerous international multi-market accounts and has managed Europe-wide communication campaigns and projects.
Before joining Kienbaum Communications, Mrs. Rügert was employed at various international communication agencies as an expert in the field of Brand Communication and Reputation Management. In this position she was a part of the senior management team as well. In her last position, Mrs. Birgit Rügert led the Brand Marketing Team as well as the Düsseldorf office as a member of the senior management of the communication agency FleishmanHillard.
Mrs. Rügert has studied psychology, media studies and German studies at the Heinrich-Heine-University and graduated with distinction.